Wednesday, April 13, 2016

Nike Honors Their Polarizing Poster Boy

True to the career of Kobe Bryant, Nike's celebratory send off is notable because honors the love/hate relationship that sports fans had with their Los Angeles Laker spokesman.  Rarely does a brand unleash a  dose of honesty on consumers as Nike does for Kobe's retirement, which is a real departure from its work with their more famous pitchman.

Secondarily, Nike's tribute is equally as good at showing off a lot of cool Nike gear on its most influential athletes.

As always, thank you for reading and for sharing.

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