Saturday, March 15, 2014

Be Different

Every newsletter or mailer I receive goes directly into the trash.  However, this week, I pulled from my mailbox this awesome newsletter from Kiehl's.  It opened up into a full newspaper.   

First of all, it's a unique ad that grabs your attention.  Second, if a company is willing to put a little extra TLC into their advertising, it's fitting that they will do the same with their products and customer experiences. 

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