Alex Villeneuve | Branding Strategies | Cincinnati, OH
Wednesday, March 27, 2013
They Know Me So Well
This is the letter that was waiting for me when I returned to Rochester to visit family this week. It's from Bankers Conseco. The letter is about 40 years too early and sent to an address I haven't lived at in more than five years.
The letter is a blind guess. Unfortunately, marketers do it all the time but it's obviously not the best way to go about starting any potential relationship.