Not too long (11 days) after I wondered if JC Penney's would have the patience to stick with their promotion-free pricing strategy, it's being reported that they will be adding more "best price" sale days. Adding five sale days may not seem like much, however, JC Penney is a little more than 90 days out and is already wavering from its plan. That's not a good sign.
If JC Penney was going to make changes to it, and I believe they needed to, they need to work in the opposite direction. I'm confused just reading about the three-tier pricing strategy. They need to clear up that confusion, not with more sale days, but with a one-tier always low price.