If the "high-concentrated" laundry pods are the next big thing to hit the laundry room, then how come none of the brands decided to create a new brand for this subcategory?
"all Mighty Pacs"
"Arm and Hammer Toss 'n Done"
All are extensions of the liquid detergent. If this subcategory was truly the next big thing, a new brand should be created.
Just a thought. There is something about pouring an amount of detergent into a cup that seems like it will be a tough habit to break. If you're only washing a smaller load, then why do you need an entire pod. Feels like there is a disconnect with this product.